The asterisk, much needed for generic health claims

Marketing likes to use a general, 'generic' health claim. That sounds better. For example: 'feel fit'. That is possible according to the Claims Regulation, provided that it is accompanied by a specific, authorised health claim (for example: vitamin C contributes to a normal energy balance) But what does 'accompanied by' mean? How close should the specific claim be placed: directly next to it, or somewhere on the same side of the packaging? Can it be on the back??

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Ban struck out - battle between adidas and H&M

H&M is again allowed to use two stripes on its clothing without it constituting an infringement of adidas' three-striped trademark. After years of battle, the Court of Appeal of The Hague decided this on 28 January 2020, surprisingly differing from the decisions of the Court of The Hague in the first instance and from the Court of Appeal of Arnhem in preliminary injunction proceedings regarding exactly the same garments, the "Work Out clothing.

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New rules for e-commerce and apps

Europe is busy. Not only will the rules on advertising change, there will also be new rules on the provision of digital content. Other European directives in the field of consumer protection are being revised. Important news for all companies that sell via the internet or offer apps to consumers. What are the practical consequences for businesses?

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Misleading food packaging: where is it going?

On 7 November, the NVWA (enforcer), VWS (legislator), the food industry FNLI, the Consumers' Association and lawyers held talks at the Annual Conference on Food Safety and Integrity. The entire food industry was watching. As a lawyer, I spoke to Inge Stoelhorst of the Ministry of Health, Welfare and Sport in a panel. Later Yvonne Huigen (NVWA) and Marloes Kneppers (FNLI) joined the discussion.

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